AI Insights · Timothy · December 2022
Top 5 Delivered Meal Kits and Specialty Foods Apps in the US Q4 2022
An overview of the performance of the top 5 delivered meal kits and specialty foods apps in the United States for Q4 2022, including download and active user trends based on Sensor Tower data.
In the fourth quarter of 2022, the top 5 delivered meal kits and specialty foods apps on the unified platform in the United States experienced varying performance trends in downloads and active users. Based on data from Sensor Tower, here is a detailed look at each app's performance.
Meal Kit Delivery saw fluctuating weekly downloads throughout Q4 2022. Starting strong with approximately 75.5K downloads in the last week of September, the numbers dipped mid-quarter, reaching a low of around 37.5K in mid-December. However, the app rebounded significantly, closing the year with about 87.1K downloads in the final week of December. Weekly active users also showed some volatility, beginning at around 757.8K and ending at approximately 706.4K, despite a mid-quarter dip to about 572.1K.
Prepared Meal Delivery exhibited a steady increase in weekly downloads, starting from around 26.5K in late September and peaking at approximately 46.7K in the last week of December. The number of weekly active users followed a similar upward trend, beginning at about 113.3K and reaching around 175.2K by the end of the quarter.
Buy the Right Wine experienced a gradual rise in weekly downloads, starting from 12.4K at the end of September and peaking at around 26.2K in mid-December. The app's weekly active users also increased, from about 58K in late September to approximately 106.2K in the same period, with a slight dip in the final week of December to around 97.8K.
Cooking Simplified showed a consistent download rate, beginning with around 12.7K in late September, fluctuating throughout the quarter, and ending with a significant spike to about 23.2K in the last week of December. The app's weekly active users remained relatively stable, starting at approximately 217.2K and ending at around 254.7K, despite minor fluctuations mid-quarter.
Healthy Recipes had a steady download rate, starting with around 5.9K in late September and closing the year at approximately 9.9K. Weekly active users also saw a gradual increase, starting at about 38.4K and rising to approximately 50.3K by the end of December.
These insights provide a snapshot of the performance of the top 5 delivered meal kits and specialty foods apps in the United States for Q4 2022. For more detailed insights, visit Sensor Tower.
